February. Are you a fan? Usually I’m completely indifferent to it. Just another month if you ask me, but this year it’s my new start – January was far too depressing to start the healthy diet and fitness plan, so February it shall be, no ‘Flabruary’ for me thank you very much.

However, I must admit that I have another reason to love February this year and it’s all down to the beauty of By Boe. The jewellery range that daintily made its UK debut in Red Ruby Rouge over four years ago just gets better season upon season. I always love seeing what comes in this time of year as Annika Salome, the designer behind the jewels, makes you fall in love with her creativity. No, really, completely head over heels. Look at all the HEARTS! It’s a total By Boe love-in.

I couldn’t possibly point out a favourite, but I’m completely coveting the amazing Big Love Earrings – a signature By Boe earring style but heart shaped; not just for the Valentines season but will work in a very quirky way, all year round.

We’re also bringing back the Heart Ring which (unsurprisingly) flew out the door pre Christmas, I’m guessing there were a lot of lucky gals opening their RRR gifts under the tree. But back to now – they’re back so make sure you snag yours before anyone else gets their stylish paws on them. We also have the rings in a sweet little Reminder Bow style which are adorable and if you’re lucky enough to own the complementing necklace then you simply must get. it. now.

Or maybe the heart thing isn’t you (shame on you), maybe you just want something a little different that has the magpie effect on everyone who sees you wearing it? Go for the Cleopatra Necklace then – it oozes coolness, uniqueness and style.

So if you’re reading this and thinking, ‘yes, I’ll have that…and that… and that’, then be sure to email the man in your life a link to our By Boe page to get what your heart desires…

xJane